Beyond Keywords and Backlinks: Mastering SEO Services for Real Results

Top-down view of a person typing on a laptop, coffee cup, and small plant on a wooden desk, symbolizing advanced seo services that go beyond basic keyword strategies. This image relates to an experienced seo services company specializing in cannabis copywriting.

Key Takeaways When people discuss SEO services, they often circle back to the same old basics: keywords and backlinks. Sure, those elements matter. But if your current SEO provider is serving you a steady diet of just those two dishes—no seasoning, no side courses—they’re leaving a lot on the table. This might feel comforting in […]

LinkedIn: Still the Best Cannabis Business Social Network

A laptop displaying the LinkedIn logo beside a cannabis leaf, symbolizing the concept of using LinkedIn as a cannabis business social network.

Key Takeaways for Cannabis Pros on LinkedIn As the legal cannabis industry matures, professionals across the space—cultivators, dispensary owners, compliance lawyers, investors, marketers, ancillary service providers, and beyond—have sought a stable, credible online platform to connect and grow.  Over the last decade or so, several industry-specific networks have tried to position themselves as the ultimate […]

How to Become a Freelance Writer: My Journey Since 2014

How to Become a Freelance Writer in 2025: My personal journey and tips for aspiring writers.

Key Takeaways When people ask me how to become a freelance writer, I often take a moment to reframe the question. The truth is I don’t have all the answers. I can only answer with my personal story—because the truth is, everyone’s journey is different. Anyone telling you otherwise should be considered suspect until they […]

The Best Cannabis Websites for News + Info in 2025

A laptop screen displaying 'Breaking News' with a cannabis leaf graphic, next to text reading 'The Best Weed Sites for News and Info in 2025' and a button labeled 'Full List Inside.

The cannabis media landscape is evolving rapidly. Some of the best cannabis websites for news and information have gone quiet, leaving many wondering where to turn for reliable updates. At the same time, new players and alternative media streams are stepping up to fill the gaps, websites and social media presences offering fresh perspectives and […]

In Search of the Best Cannabis Infused Drinks: Ayrloom

An assortment of colorful cans from Ayrloom Up, showcasing various flavors of cannabis-infused drinks, including black cherry, half + half, and orange creamsicle, arranged against a dark teal background.

Cannabis infused drinks are booming, so I figured, why not find the best ones I can get my hands on? Starting this aspiring series off on a local note, I’m checking out a top name in the New York market: Ayrloom. First, let’s be honest—New York’s legal cannabis market still has some growing to do […]

Every Open New York Dispensary Right Now [Nov. 2024]

Statue of Liberty with cannabis jars in the foreground, representing every New York dispensary across the state.

New York’s cannabis legalization journey began in 2016 with the establishment of the Medical Cannabis Program, followed by the historic legalization of adult-use cannabis in 2021 through the Marihuana Regulation & Taxation Act (MRTA). Today, the state continues to expand access to safe, regulated cannabis through its growing network of dispensaries. As of November 22, […]

Medical Marijuana Dispensaries in New York State [Nov 2024 Update]

A dispensary sign mounted on a brick wall, with a map of New York State in the background, representing medical marijuana dispensaries in New York.

New York State‘s medical cannabis industry has grown significantly since the legalization of medical marijuana in 2016 and adult-use cannabis in 2021. With a robust medical program and a growing list of dispensaries, patients can now access high-quality cannabis products across the state. This article provides a detailed overview of the state’s cannabis history, current […]

Case Study: A Lesson in Book Sales – Why My First Two Didn’t Sell

Cover image for 'Case Study: Why My Books Didn’t Sell' featuring the book covers of 'The Art of Marijuana Etiquette' and 'Cannabis Jobs' by Andrew Ward, part of a book sales case study.

In 2019, I embarked on an exciting journey to publish my first book, Cannabis Jobs, followed by The Art of Marijuana Etiquette in 2021. I poured everything into these projects, believing they’d be my big break. But reality had other plans. Despite my efforts, both books quietly faded away without generating much in terms of […]

The Power of a Work Life Balance

Balanced stones by the ocean under a clear sky with text reading 'What is a Work Life Balance Today?' by AWARD Creative Content.

This is a LinkedIn post I made some time ago about the weekend and the importance of a work life balance. This was a message to all my colleagues in the cannabis space, but applies to others outside the sector as well. Check out this quick read and then let me know what you think. […]

Cannabis News Pitches: 5 Easy Ways to Stand Out

Banner titled '5 Easy Ways to Improve Your Cannabis News Pitches' with microphones and media icons in the background, along with sections on media and public relations.

I spent seven or so years as a cannabis news reporter and copywriter. The unique blend of media and branding work has allowed me to see the industry from a hybrid perspective.  Whether working with or reporting about brands and individuals, I’ve been repeatedly blown away by the talent and creativity coming out of the […]